Our Mission

Our mission is to lead Canadian independent bicycle retailers, with the support of our supplier members, toward strength and excellence through focused advocacy, constructive communications and partnerships, and practical education and training programs. Our conviction is that together, as a critical mass moving in the same direction, we will accomplish our shared goals, and make our voice heard. Together, we will empower Canadian IBDs to overcome challenges, manage growth and transformation, and see their businesses thrive.

What's New

Announcing the CIBRA 2014 Leadership Summit!

This year Canadian IBD owners and staff can take part in a first-of-its-kind national symposium covering cycling retail strategies, sales and merchandising tactics, and the best practices in management, training, and store operations. This event will feature exciting talks from leading innovators in bicycle retail and the cycling trade that you won’t want to miss! Be sure to register with us to receive CIBRA updates with news on speakers, show content, and event features. Details to follow!

Limited sponsorship opportunities are available! Contact Bill Yetman at bill@cibra.bike for details!

2014 Awards

We are accepting nominations for the 2014 CIBRA Primes Awards of Distinction! Do you know an exceptional independent bicycle dealer doing exemplary work? Does your local cycling association make a significant contribution to the quality of life for cyclists? Do you know a politician who is outspoken and proactive about bicycles, or a local municipality with innovative approaches to improving safety and accessibility for its cyclists? We believe in recognizing the achievements of those whose exceptional work helps to enhance the lives of Canadian cyclists.

Download and send us your nominations today!

Download Retailer Nomination Form
Download Association Nomination Form
Download Politician Nomination Form